Cutting DoorDash's cut is smart. Adding a new revenue stream is smarter.
ChowNow lets restaurants accept direct delivery orders off their own website, dodging marketplace commissions. Legitimate value. But it doesn't change what you sell or who buys it. RevKitchen adds new brands that reach new customers — demand that wouldn't exist without us.
Your direct-order customers are people who already know you. RevKitchen brands are discovered on DoorDash by people searching for fried chicken, pasta, or burritos — people who'd never click on your flagship listing.
ChowNow charges per-location. RevKitchen only earns when your brand earns.
Running ChowNow for direct orders on your flagship menu and RevKitchen brands for delivery growth on the marketplaces is a strong combination. They're not mutually exclusive.
Run both if the math works. But if you're only picking one lever to grow revenue, RevKitchen has higher operator economics.
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